The blueprint board.

I founded Upstacles L.L.C. on March 3, 2022, when I was 18 and still a senior in high school. It started with custom apparel and team stores, and it has grown toward lifestyle and golf clothing, jerseys, uniforms and branded merchandise.

Stage

Operating

Money

Apparel orders, team stores and branded product sales.

Related

Ribbon Assets

This started as Ribbon Development: website design, development, hosting and maintenance for local businesses. In November 2026 I relaunched it as Ribbon Interactive, a premium web agency. This website is one of its builds.

Stage

Live, taking on clients

Money

Website build fees plus recurring hosting and care plans.

Related

Ribbon Assets, Ribbon Marketing

LLR is my independent lower-league soccer publication: reporting, photography, interviews, podcasts and video, plus a quarterly magazine. I take a lot of pride in building it, and in going out to shoot matches for it.

Stage

Operating

Money

Print editions, subscriptions, advertising, sponsors and licensing.

Related

LLR Media LLC

Ribbon Assets is meant to be the parent company that owns my independent businesses and online and digital assets, with a Missouri-focused structure. I updated the plan for it in November 2026.

Stage

Structure in progress

Money

Equity in the companies underneath it, and owning the assets.

Related

Upstacles, Ribbon Interactive, LLR Media LLC

I'm planning LLR Media LLC to own my photography operations and the Lower League Report website and publication. It's a proposed structure for now and hasn't been formed yet.

Stage

Proposed structure

Money

Media, photography and IP revenue.

Related

Ribbon Assets, Lower League Report

Volvoro is my music project, releasing AI-assisted house and party-pop songs. In November 2026 I put together a four-song first EP, and I've been working on the artwork and how to distribute it.

Stage

First EP assembled

Money

Streaming royalties, licensing and promotion.

Related

Volvoro (pickleball)

Wag & Wall is a dog and pet-themed online store on Shopify. It's also an experiment: AI agents help me create and manage the products. I set up the domain, store and logo in November 2026.

Stage

Store setup and testing

Money

Online sales of pet-themed products.

The Founder is a Unity/C# game where you run a company: finance, staff, markets, ownership and events. I did detailed systems and game design planning on it from mid 2024 into early 2025.

Stage

Game design and prototyping

Money

A paid PC game.

I formed WINvi Sports as a Missouri LLC to run high-quality, limited-entry youth soccer tournaments in Kansas City, with plans to grow into other sports and cities. It's on hold for now.

Stage

LLC formed

Money

Team entry fees, sponsors and tournament extras.

Aurion is a luxury watch brand idea. I explored timeless, regal logos with crests, crowns and animal symbolism. In July 2026 I came back to the name as a possible watch movement: the "Aurion Precision Caliber AP-1."

Stage

Logo and branding

Money

Direct-to-consumer luxury watches and limited editions.

Related

Astrovia Watches

Urban Franks is a hot dog trailer and food truck idea for construction sites, warehouses, offices and events, built around recurring lunch stops. In the spring of 2026 I worked out the brand, a menu, the trailer concept and urbanfranks.com.

Stage

Brand, menu and site planned

Money

Hot dogs, combos and drinks.

REFSIDE is a referee brand: minimalist off-field apparel and accessories, with collectible coins tucked into orders as a surprise. I designed the Frame logo and got refside.com in October 2026.

Stage

Domain and identity

Money

Polos, tees, jackets, caps and accessories.

Ribbon Marketing was going to be the marketing services brand under Ribbon Assets. I dropped it.

Stage

Concept only

Money

Agency retainers and marketing projects.

Related

Ribbon Assets, Ribbon Interactive

Ribbon Imaging & Media was an idea for drone photo and video, 3D camera imaging, and real estate and construction visuals. I dropped it.

Stage

Brand exploration

Money

Project shoots, real estate imagery and 3D scans.

Related

Ribbon Assets, SkyView Postcards

Ribbon Pools was a pool cleaning and maintenance service in the Ribbon brand family. I worked out the name and logo direction in May 2024, then dropped it.

Stage

Name and logo direction

Money

Recurring service visits and maintenance contracts.

Related

Ribbon Assets

Sol Luma was a Missouri-made, celestial-inspired wine brand with the line "Light in a Bottle." It grew out of naming Sol Nova. I dropped it.

Stage

Brand concept

Money

Bottle sales and premium reserve lines.

Related

Sol Nova

This was a concept for a neutral third-party network where AI agents from OpenAI, Anthropic, xAI and others could verify each other, communicate, negotiate and transact safely. I worked through zero-trust permissions, approvals and protocol design before dropping it.

Stage

Concept and architecture

Money

Identity and verification, subscriptions, and transaction and security services.

This was a Mars and space-themed commercial beer company built around a "Martian Ale" leaning orange and vanilla. I picked the name Sol Nova in 2025 and did brand planning, but it never launched.

Stage

Concept and branding

Money

Retail and distributor beer sales.

Related

Sol Luma Wines

The idea: fly a drone, photograph homes, and mail each homeowner a watermarked postcard with a QR code to buy the photo files or prints. I wrote a business plan for it in August 2024.

Stage

Detailed planning

Money

Photo downloads, prints and image licensing.

Related

Ribbon Imaging & Media

Astrovia was an astronomy-inspired precision watch brand using quartz movements, with a Starfield collection and other space-themed lines. In October 2024 I worked out the name, a domain and the collection structure.

Stage

Pre-launch concept

Money

Direct-to-consumer watch sales.

Related

Aurion

Coffee shop by day, bar by night, with menu prices that rise and fall as people order. There'd be hourly "market crashes" for a category, and table devices to lock in a price. I explored real-time menu pricing for it in January 2025.

Stage

Detailed concept

Money

Coffee, drinks and event nights.

1807 Coffee Co. was a Victorian-era visual identity I worked on in September 2025. I went through name and logo versions, but never settled on a shop or product.

Stage

Logo and branding only

Money

Not decided.

Aegir's Reserve was a luxury wine brand built around underwater-aged wine. I worked on the branding, bottle labels and slogans, and looked into how underwater aging works.

Stage

Brand concept

Money

Premium bottles and limited underwater-aged releases.

Same name as my music project, but a different thing. Volvoro pickleball would start with apparel and move into my own branded carbon-fiber paddles. In October 2026 I worked on the domain, branding and paddle sourcing.

Stage

Sourcing and brand

Money

Paddles, pickleball clothing and accessories.

Related

Volvoro (music)

A contemporary cigar brand with about 20 to 30 numbered cigars, a beginner sampler, and white-label manufacturing partners. I explored it in October 2026 and never picked a name.

Stage

Supplier concept

Money

Samplers, single cigars and boxes.

Citrovi is a lemonade brand with a fresh, premium identity. I designed the wordmark with a lemon dotting the "i," in yellow, deep green and white.

Stage

Logo and branding only

Money

Bottled lemonade, direct to consumer and wholesale.